glenn1529
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Mountain Biking Australia Magazine has announced in the latest Issue that they are done.
Stating in the Editorial Dominic Unwin states “Yaffa Media have made the difficult decision to cease publishing the quarterly magazine. While COVID-19 hasn’t helped, the change is part of a shift in direction to a more multi-platform-based media brand with a strong focus on live activations.” Whatever the fuck that means.
IMO the formerly great magazine has been going down the gurgler since John Hardwick gave up the number one job.
Is it a sign of the times that print media is going the way of the land-line telephone? Or, in this period of rapid growth of the industry is the magazine simply not good enough to spend the money?
Stating in the Editorial Dominic Unwin states “Yaffa Media have made the difficult decision to cease publishing the quarterly magazine. While COVID-19 hasn’t helped, the change is part of a shift in direction to a more multi-platform-based media brand with a strong focus on live activations.” Whatever the fuck that means.
IMO the formerly great magazine has been going down the gurgler since John Hardwick gave up the number one job.
Is it a sign of the times that print media is going the way of the land-line telephone? Or, in this period of rapid growth of the industry is the magazine simply not good enough to spend the money?
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