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Ive Got a feeling that some of the things im about to say will P%$ some people off, sorry my bad! This is not an intentinl dig at anyone
Honest. (A feeling is the first complants will be about spelling and gramer.
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Ok so here is my feelings on the scene. Ive just read this thread and the concepts of "Qualifying" to paticipate in the nats.I feel if the sport grows this will be nesasery. But what about the dollers?? thecat I thing you are onto something with the 2 course structure for the national camps... love it. The Pro course an be of a higher level, and the support event course can be made as a purely fun course. Its safty from meny points of view!
As far as growth, sponcorship and public awarness of the sport is concerned there are a lot of facors i feel that would need to change before $$$ became avalible to host events like the nats (other than entry fees).
- External sponsorship: at the end of the day this is the dollers. Race sunday sell monday. A sponcor will come about form two paths 1) the business to make money or 2) the owner likes MTB. The ones that we need are catogory 1 (but always appreciate the 2). Looking back on the days of Grundi WC, Volvo Canandale, and VW Trek (as mentioned above post) when a big sponcors pulls the plug other sponsors get cold feet and follow suite (I feel the pulling out of Red Bull from Jindybine was a bad step back). So onec we have them on side we need to keep them happy. The most important thing is that the sponsor has to make the dollers thay spend on supporting MTB, their costs then make a profit. No profit no sponsor.
-Growth (spectators): this I feel is also sponsor driven because is again the sponsors dollers are used if you want the air or poster time to get the name to the masses. Newtons playground in Bathurst will be interesting as it has been promoted very well I think. More spectators the more participants, Growth all round. Of course the sport will keep to its current coures of growth with out exposure on such a scale until/ if it gets to a large scale.
-Public Awarness: This is a comination of pomotion, media and word of mouth. Why isnt Sam or Rennie household names? A: when i tell people about the sport i do I usualy start with its like MX with out the motor and down large hills. Nuf said. I feel that the sport isnt attractive on a count of the general image of the sport. We have lost big name sponcors hard to get back. You look on pay tv most mtb show feature riders that dont portray them self as porfesional. Golf, Tennis, Motor GP,V8 etc. All of them come accross as profesional sports due to the way the players, drivers, riders are presented. In the big $ world its all about image as image is a product. You pay dollers for Nike because of the image not because that is the actual value of the product. Drink V ... Its Cool ..etc. These names are attached to icons, Nike = Tiger Woods. (apologies for the next part) But we have all heard rumors of any given race after party involving MTB riders. To us its funny, cool etc. But imagin the media if Tiger Woods did these things!! Not a good thing for Nike. Basicaly what i feel is the current MTB scene isnt big enought for external sponcor to be very atracted to us (sales wise ie target market mtb riders) and I feel we lack the profesional image to be sold to to the public in the masses. Just look at the Special Features Of the first Drift .... fun but some bad images for large sopncors.
To sum up this mini essay this sport needs to develop more. Get better profitable organisations for event hosting (there are some and I think thay are dong great and are the way to go for large events) But mostly I feel the sport needs a good clean up image wise before progress is to be made at a large scale. Live event coverage is a hidious expence .. believe me I know. Ill be curious if the Aus WC gets broard casted live in this country or if it gets "up linked" straight Over Seas But would love to see the sport get to the point of comon live TV spots here in OZ!!
Sorry if i bore you to sleep and i look forward to hearing my thoughts be proven wrong!
PS Go TOYOTA for the nat sponsorship!!!