Yeah, I'm probably the wrong fella to give you more specifics on the model. I've been given an overview, and I nodded and smiled while the little monkey in my brain just smashed cymbals together to my great amusement.But they are selling bikes, which this project isn't planning on doing. The value prop needs fleshing out.
This is a great initiative and its success is something that would be amazing for the local and the general mtb community.
I like the idea of demo bikes, especially if you can get demo bikes that people generally can't get out of a shop for a propper ride e.g. intense, SC, Yeti, trannies etc. Arrange for a % of sale when you refer buyers to a LBS for that 10k bike (or act as a broker) etc. That could be a good way to keep the LBSs engaged. Share the love around a bit. Even act as brokers on second hand sales - remove some of the uncertainty for buyers
I believe it's got legs, the location is second to none and I do think bike demo/hire should come close to covering the gap that sales will leave. Happy for someone with more knowledge to weigh in, but I'm not convinced that bike sales represent enough of the overall profits to make this not viable.
If you want some more info on the model I can put you in touch with the people that spearheaded this? I'm sure I could learn a thing or 5 too
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